Author: @SixtyKeys
Simple Summary
This proposal aims to create a new framework and guidelines for Push ambassadors to ensure they are active and engaged in Push DAO and the broader Push ecosystem.
Abstract
The Ambassadors program is a unique initiative allowing individuals to represent Push Protocol and Push DAO. As part of the new changes to the DAO structure, the Push Ambassadors program was transferred to the DAO from the Push Foundation. The following proposal is one of many that aim to ensure that ambassadors are aligned and deeply involved with Push DAO. As interest in Push DAO increases, including the number of contributors who wish to become ambassadors, we must ensure that our current ambassadors are engaged and active in Push DAO and the broader Push ecosystem.
Motivation
We currently have three different ambassador hubs, Push en Espanol, Push India, and Push Africa, each with approximately ten ambassadors. While we have some very active and involved ambassadors within Push DAO, the DAO Council believes there can be improvement in this area. We want to see all ambassadors deeply in sync and aligned with Push DAO, its goals, and its ecosystem. Therefore, we will set guidelines that all ambassadors must abide by to ensure they are active and engaged in Push DAO.
Specification
The first version of the Push Ambassador Guidelines seeks to standardize monthly reporting across all ambassador hubs. This proposal outlines the guidelines for the ambassador hub leads and individual ambassadors.
The key changes include the leader of the ambassador hub creating a report collating the activities undertaken by the hub throughout the month and a new task management system to be used across all ambassador hubs. More details, including the format of the reports and the operational details of the task management platform, will be shared on the forum after this proposal is passed, and this process will be continually improved to ensure operational efficiency.
Guidelines for Ambassador Hub Leads
Each Ambassador Hub is required to host an X Space each month, and the hub’s lead will determine the time and date of the X Space. The hub is free to choose a topic of discussion (Push-related topics are recommended) but requires a guest from outside the Push community to be invited. The DAO Council will suggest topics each month depending on what is happening in Push DAO or the Push ecosystem. The hub lead should ensure that ambassadors are in attendance and will submit a recording of the space and the attendance of ambassadors as part of their monthly report.
Each Ambassador Hub is required to meet with the DAO Council once a month. This will be a check-in meeting where we will discuss any issues ambassadors face, and the Council will discuss strategic objectives for the ambassador hubs for the month. This meeting should ideally occur on the last week of each month, and all ambassadors are encouraged to attend. The hub lead will share a recap of these meetings and the attendance of ambassadors as part of their monthly report.
Starting August 1st, each ambassador hub lead must submit a list of their ambassadors, including their names (or pseudonyms), Push forum handles, and X/Twitter handles. This list will be shared as part of each monthly report.
All ambassador hubs will participate in the same Push group chat. All DAO Council members will be added to the group chat as well. And the ambassador hub leader should make sure that all ambassadors actively communicate in the group chat.
Each ambassador hub must create a Push channel, and all ambassadors should opt in. The ambassador leads will be in charge of ensuring that the channels are active. What will be shared on the hubs channel should include content from the Push DAO blog, content created by ambassadors, and Push DAO events. The ambassador hub lead will submit everything shared on the channel for the month as part of their monthly report.
Ambassador Hub Leads will be responsible for sharing and reporting on KPIs for the ambassador hub each month. Updates on these KPIs should be included in each monthly report. These KPIs will be agreed upon by the hub leads and the DAO Council.
Guidelines for Push Ambassadors
Ambassadors will now be compensated based on their activity throughout the month. As we have observed, ambassadors have varying levels of involvement within the Push ecosystem. This means that we want to encourage and incentivize ambassadors who wish to be more active with the DAO.
In response, the DAO Council has decided to use the task management platform Zealy 2. The Zealy platform will allow ambassadors to complete a wide array of tasks asynchronously, allowing them to be flexible with other projects they might have outside of the DAO. This system ensures organized, efficient, and transparent workflows, simplifying task management.
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Rewards for ambassadors will be calculated using the points they receive from tasks completed on Zealy. Each Ambassador Hub Leader is responsible for updating the Zealy board weekly and creating tasks for all ambassadors to contribute to the DAO. After the cut-off period, contributions will be verified, points will be calculated, and the leaderboard will be shared with ambassadors.
Tasks will be decided on by the ambassador hub leads each month and will be different across the different hubs per the skills of each hub’s ambassadors. The DAO Council will decide on a unified set of tasks that will be shared across all hubs, and these will be tasks related to governance and participation in certain DAO events.
The DAO Council will select a project manager to create and run the operations of each hub’s Zealy dashboard. The project manager will be responsible for ensuring the effective utilization and operational efficiency of the Zealy dashboards and will be required to transfer ownership and operations to the ambassador hub leads after a 3-month period.
Push Ambassadors are required to maintain an active social media presence. This includes adding a Push Ambassador tagline on their X account’s bio while mentioning the Ambassador Hub’s X account and the Push Protocol or Push DAO X account. Due to the character limit it might not be able to mention everything. Ambassadors are also encouraged to actively engage with Push DAO/Push Protocol posts, including commenting and reposting.
Push Ambassadors are required to participate in 75% of Push DAO Governance votes 2. This means voting on each proposal that makes it to the Push DAO Snapshot page. For those who need help voting, the process is explained here 1. The DAO Council will send PUSH tokens to each ambassador’s wallet to assist them with gaining some initial voting power. Each ambassador will receive 111 PUSH tokens, sent after this proposal has passed.
Responsibility and Accountability
Ian Leviness (Push DAO Lead) and Carla Martinez (Push Ecosystem Lead) will be directly responsible for Push Ambassador Programs, meaning they will direct and coordinate the ambassador hubs.
The Ambassador Hub Leads will be responsible for sharing monthly reports with the Push Forum. The contents of the reports include what was highlighted above and more that will be shared with hub leads after the passing of this proposal. Monthly reports should be shared within the first 5 days of each month.
Ambassadors will be required to reach a ‘minimum activity threshold’ each month. This means that each ambassador should reach a minimum number of points or do a minimum number of tasks each month to be considered active. Failure to reach the ‘minimum activity threshold’ for 3 non-consecutive months will result in the ambassador being released from the program.
The DAO Council will be responsible for reviewing contributions submitted by ambassadors on the task management platform Zealy. The DAO Council will review all activities recorded by ambassadors at the end of each month and allocate points that will translate into compensation.
The Zealy project manager will create and coordinate the Zealy dashboards for the 3 ambassador hubs. They will carry out this role for 3 months while educating the ambassador leads on the use of the platform.
Synergy and teamwork are the responsibility of all ambassadors. Any violations of these guidelines, breaches of personal values, or the DAO’s culture should first be discussed among the members of the hub in question as a first warning. Sustained violations by a hub member for a period of 2 weeks will result in a report being published in the forum and communicated to the DAO Council, which may take corrective actions that could involve the removal of the ambassador.
Timelines
The following will be the timelines used to determine the operations of Ambassadors and Ambassador Hubs.
Weekly tasks will be available for completion by ambassadors.
The ambassador hub leads must submit their reports on the forum in the 1st week of each month.
The DAO Council will meet with each ambassador hub in the last week of each month.
