Timeline of Updates:
Oct 24 - MVP posted Oct 30 - Mission statement updated Nov 1 - Proposal put on hold while seeking final feedback. Dec 9 - Purpose statement updated. Dec 12 - Will proceed to Snapshot.
Following extensive conversations with stakeholders and active delegates, and feedback on our initial mission/vision/goals proposal, Entropy Advisors has decided to modify our approach for aligning the Arbitrum DAO on its end state goals and the more granular strategy through which these will be reached. This approach can be distilled into three separate phases:
Achieving wide-reaching agreement on why the Arbitrum DAO exists and what it is trying to accomplish. In other words, what is the Arbitrum DAO’s mission, vision, and purpose. The MVP is purposefully simple and unambiguous such that it is absolutely clear what the DAO is ultimately working towards, with additional complexity only introduced when strategic goals to reach the end state are created. Without an agreed upon north star, it is impossible to evaluate how one-off strategies and initiatives assist the DAO to reach its goals, simply because there is currently a wide set of different opinions on what the DAO is striving to achieve. Additionally, most—if not all—initiatives and strategies are evaluated in isolation without considering how they play into wider frameworks. While the MVP might feel too abstract, its purpose is to enable more complexity to be stacked on top of it through iterative efforts.
Once the DAO’s end state goals have been solidified, anyone will have the opportunity to propose a strategy matrix made up of 12- and 24-month focus areas for the DAO through an open process named Strategic Objective Setting (SOS). These areas should have well-established guidelines for tangible implementation and what they aim to accomplish, as well as only have one purpose—optimally moving the DAO towards its end state. This is the step that will allow the DAO to refocus its attention on the most critical deliverables and judge how one-off initiatives fit into its short- to medium-term priorities. Entropy Advisors is working on the SOS proposal in tandem with the MVP, and it will be posted as a subsequent separate proposal with the DAO choosing one matrix of strategies as the winner.
Combined with financial forecasting, the SOS will enable the DAO to budget itself for the next 12/24 months by earmarking capital to each strategic focus area ratified in step 2. Arguably, the most important aspect of this step is for the DAO to align on how profitable/loss-making it wants to be during the coming year(s). Lastly, with clearly defined strategic focus areas, it should also become simpler for the DAO to begin marketing its efforts since, e.g., a clear identity, as well as narratives, can be built around each of the DAO’s focus areas.
When it comes to this proposal, we’ve strived to distill numerous key stakeholders’ and delegates’ thoughts and ideas into a cohesive mission, vision, and purpose for the Arbitrum DAO, presented below. It’ll naturally be impossible to align all DAO participants on the DAO’s end state goals because of the ecosystem’s diversity. However, for this exercise to be successful, the passed Mission, Vision, and Purpose must have buy-in from a clear majority of the DAO and cannot be unilaterally pushed forward.
After looking into other ecosystems, we concluded that Lido currently has the best-suited mechanism to strategically define objectives in a decentralized and efficient manner, which is why we are striving to implement a program for Arbitrum that takes influence from Lido. We thank Lido DAO contributors who set a great example of how decentralized governance should go about this exercise.
The Arbitrum DAO’s Guiding Principles are as Follows:
The current lack of defined mission, vision, purpose, and strategic objectives today has created a notable, twofold inefficiency in the DAO:
With a lack of clear strategic focus areas, being an effective DAO operator becomes difficult. Redundant and conflicting work turn into a reality due to a lack of alignment and organizational structure.
Additionally, a clear vision is required for the DAO to pursue its own brand and marketing strategies. It is time to align on this vision. If Arbitrum DAO executes its mission successfully, what does Arbitrum’s place in the world look like? What are the ecosystem and its numerous contributors (the DAO and its programs, the Foundation, and development teams) working towards? What sets Arbitrum apart from competitors?
The goal of the MVP proposal is to align the DAO on the highest level of purpose, enabling the subsequent SOS to build on top of it and function as a framework through which delegates and key stakeholders can propose and choose a set of concrete short- and mid-term goals for Arbitrum DAO. This approach helps ease Entropy's concerns with our initial approach, where the proposal promised everything under the sun as it continually expanded with more (and sometimes conflicting) opinions into the mix. Additionally, we believe our original desire to set out on a 5-year plan left too much room for ambiguity without tangible steps to be taken.
Thus, the scope has been reduced. Even within the objectively high-level MVP proposal herein, there are still likely to be areas of contention, such as whether Arbitrum should align with Ethereum more closely, whether the DAO should put a greater emphasis on its flagship Arbitrum One product, and whether the delegates will actually feel empowered to use the MVP as a driving force for their actions.
The MVP will be the foundation for most actions taken by the Arbitrum DAO going forward, especially when it comes to short- to medium-term strategy setting and budgeting. It is a document that will help drive the DAO, protocol, token, and ecosystem into the foreseeable future and directly inform decisions surrounding new proposals and initiatives.
Driving Question: Why does Arbitrum DAO exist?
Answer: Arbitrum DAO’s purpose is to Defend and guide the Arbitrum Ecosystem.
Arbitrum is not just scaling tech, it scales L1s without concessions to censorship resistance, accessibility, decentralization, or security. A crucial component of the DAO’s existence is to defend these ideals. For its governed chains, Arbitrum DAO ensures that there is no single point of control, can eliminate rent-seeking intermediaries, and most importantly, users maintain control of their assets without trusting an entity. In order to defend Arbitrum into perpetuity, the DAO requires sustainable operations and funding mechanisms, which will be further expanded on in the Vision section below.
According to the blockchain trilemma, to scale and accommodate more throughput and users, L1s require trade-offs in terms of either security or decentralization. Making concessions to decentralization or security is not an option for Ethereum mainnet, leading to a chain that even with today’s limited number of onchain participants becomes prohibitively expensive for most users. Arbitrum DAO’s purpose, true to Vitalik’s rollup-centric roadmap, is to scale L1s while defending security and decentralization.
The second portion of Arbitrum DAO’s purpose is to guide the ecosystem. Guiding the Arbitrum ecosystem refers to every aspect of what Arbitrum offers, whether it be Arbitrum One, Orbit’s ecosystem of chains, or DAO-funded programs. At a high level, guiding encompasses two areas: growing and stewarding. Growing Arbitrum One is achieved by creating the best environment for builders, supporting their apps, bringing in more users and awareness to the value One provides, and ensuring alignment between builders and Arbitrum DAO. The same applies to Arbitrum’s Orbit chains. Sustainable growth is at the core of Arbitrum DAO’s purpose, and the DAO should view its role with respect to growth from a lens of continuing for 100s if not 1000s of years.
Stewarding the ecosystem relies on guiding the path forward for Arbitrum upgrades, new products, and funding decisions. In the world of Arbitrum, the DAO is in control, and that means making informed decisions that optimally move the ecosystem forward in an unceasing and durable way. The DAO is in charge of calling the shots for the future of Arbitrum.
Driving Question: What is Arbitrum DAO doing to achieve its purpose?
Answer: Arbitrum DAO’s mission is to Empower people with the freedom to build their best onchain world.
Arbitrum DAO’s mission is to empower people with the sovereignty to build what they want, code in their preferred language, execute without barriers, and create without needing permission—embracing true onchain freedom. However, building one's best onchain world does not just apply to developers, but equally to users, creators, and DAO contributors.
Arbitrum gives builders the freedom to develop on their own terms. “Your chain, Your rules.” This includes, among other things, allowing for self-governed rollups (not forcing ARB into the design) and supporting multiple languages. Arbitrum stands out in being the best and most robust scaling tech, but also in forward-thinking design decisions that enable it to be the primary home for builders by giving freedom and flexibility to its development community.
The most important aspect of enabling the best onchain world is achieved through Arbitrum continuing to build a full-featured tech stack that includes battle-tested permissionless proving, forced inclusion, custom gas tokens, multi-language support, interoperability, MEV solutions, and much more. True to its purpose, the best onchain world with Arbitrum has security at its core.
Empowering rollup and application developers to leverage the best-in-class technology stack without restrictions will establish network effects and, importantly, a unified narrative that ties together the rest of the ecosystem, creating an environment that attracts new builders across a wide set of verticals to Arbitrum. This in turn enables Arbitrum to be the primary destination for compelling blockspace, defined as a blockchain’s ability to attract users through the utility it provides. For a rollup to be compelling, it must have sought-after blockspace, which can only be achieved in one way: Attracting great apps. We don't just aim to create blockspace that maintains Ethereum's core values, we aim to create blockspace that people want to use. Attracting builders is one of the most crucial pieces to Arbitrum’s mission. While crypto has many amazing apps, compelling blockspace is the key that will enable crypto to break into magnitudes more users in the future. Today, Arbitrum One is the most compelling rollup in crypto and the DAO’s flagship product, and that is an achievement we must continue to support at all costs. That said we must not lose sight that on a long time horizon, the ecosystem will also expand through complimentary Orbit chains.
When it comes to end-users, creators, and DAO contributors, Arbitrum DAO’s mission to empower people with freedom can be quantified in two notable ways:
In order to reach the aforementioned goals, it is of the utmost importance that Arbitrum DAO runs sustainable operations with revenue. Without sustainability, it will be impossible for the DAO to continue supporting the building out of the best scaling tech, pushing forward an ecosystem attracting the best builders, and providing end users, creators, and DAO contributors with an empowering, collaborative, and personalized environment. A pivotal part of Arbitrum DAO’s mission is ensuring that all highly adopted Arbitrum-based rollups and apps create revenue for the DAO, maintaining alignment between the ecosystem and token.
Driving Question: What is the end state goal for Arbitrum that the DAO is striving to achieve?
Answer: Arbitrum is home to the universal shift onchain.
With the most full-featured tech stack and compelling (sought-after) blockspace in crypto on Arbitrum stack rollups, users and builders from all walks of life and verticals will have flocked into the Arbitrum ecosystem. New users’ first onboarding experience in crypto will be through an Arbitrum rollup, while the default choice for developers will be to deploy on an Arbitrum technology stack-enabled chain. In a world where financial transactions happen onchain, the majority will take place on Arbitrum blockspace.
Arbitrum DAO will function as a resilient flywheel. The best tech stack together with robust ecosystem support will increasingly attract builders and notable enterprises who create and enable applications that onboard more users into the ecosystem. Profits accruing to the DAO from users leveraging Arbitrum’s blockspace will bolster network security and also be reinvested in a sustainable and diversified manner. Sequencing and licensing fees will be reinforced by acquiring ownership interests that help expand the ecosystem (intangible) and enable value accrual (tangible). The DAO will function with some similarities to a conglomerate, leveraging investments to create an even more robust application and infrastructure layer, directly strengthening its core product, which again will produce increasing returns that can be used to strengthen network security through ARB and to support new growth.
It took multiple months of conversations with stakeholders to really get a sense of Arbitrum DAO’s future but Entropy Advisors is very happy with the potential for this new process. While much of this proposal is not directly actionable, we believe that it is the necessary first step in moving forward with Arbitrum DAO’s future strategic plans. We look forward to making final modifications to the MVP based on the DAO’s feedback. It is worth noting that it is not possible for the MVP to serve everyone's desires because it would end up with contradictions, but it’s important that it is a document that the DAO can get behind and feel empowered to use.
The subsequent SOS (Strategic Objective Setting) proposal will be the next step in this exercise, in which anyone will be able to create 12- and 24-month actionable strategic goals for the DAO. The SOS will be posted shortly after the MVP. If approved, it will include a 14-day notice period and 30-day submission window, in which any contributor can submit a strategy matrix of concrete strategic objectives aligned with the MVP. These workstreams could then be budgeted, creating a new paradigm for operational structure in the DAO.
A huge thank you to @castlecapital, @maxlomu, and all the other contributors who dedicated considerable time and effort to provide us with valuable feedback on this exercise.